Personal Branding

Personal Branding is identifying your assets, characteristics, strengths, and skills as an individual. Understanding Personal Branding will provide advantages in your participant’s personal and professional lives. Branding is a mix of how you present yourself and how others see you. It is important to be aware of how you are viewed.

With our Personal Branding course, participants will be able to share their vision and passions with others in your company. Utilize this knowledge through Social Media to define and influence how others see you. You are your brand, so protect it. Live it.

Course Objectives:

  • Define your image.
  • Control your image.
  • Understand how to sharpen your brand.
  • Use social media appropriately.
  • Manage your brand in a crisis.
  • Develop a professional appearance.

Course curriculum

  • 1

    Personal Branding

    • Welcome

    • Helpful Hints to Ensure That You Achieve Optimum Success

  • 2

    Module One

    • Introduction
  • 3

    Module Two

    • Module 2 Defining Yourself (I)
  • 4

    Module Three

    • Defining Yourself (II)
  • 5

    Module Four

    • Controlling and Developing Your Image
  • 6

    Module Five

    • Personal and Professional Influences
  • 7

    Module Six

    • Sharpening Your Brand
  • 8

    Module Seven

    • Appearance Matters
  • 9

    Module Eight

    • Social Media (I)
  • 10

    Module Nine

    • Social Media (II)
  • 11

    Module Ten

    • Brand Management During a Crisis
  • 12

    Module Eleven

    • Branding Personality Traits
  • 13

    Module Twelve

    • Wrapping Up

    • End of Course Assessment
  • 14

    Next Steps...

    • Action Planning

    • You're almost done!