Addison Solutions Academy

Social media marketing has become a crucial element of organizational marketing plans. This method of marketing is a great strategy to communicate product or service information to customers. In this course, participants will discover how to use social media in the workplace effectively. Participants will also gain a deepened understanding of the benefits of social media in the workplace as well as the following course objectives.

Course Objectives:

• Understand the various platforms for social media
• Identify your organizational target audience
• Examine and evaluate social media performance
• Understand the pros and cons of social media before making decisions